Tech Trends Bringing Investors to Real Estate

The Real Estate market has been volatile for the last 10-15 years, which left many people wary of investing in commercial and residential properties. As a consequence, would-be investors are going into different directions and using new tactics to achieve their goal, leaving real estate behind.

In that shift, Technology has been a major concern, empowering the investors by giving them the technology to research their options from anywhere. Now, they can compare, contrast, and evaluate their investment strategies through the online tools, making transactions with the limited professional help.

So it's no surprise that technology will keep dominating the decisions of investors, so here’s some tips to utilize technology to bring investors into Real Estate.

Data-Driven Investing

As data becomes more and more useful to the public, our real estate industry is finding newer ways to present these data collections to manipulate investing behaviors of investors. The CEO of Revestor, which is a real estate search engine that provides solid data on investment properties, Mr. Bill Lyson said that in past, the real estate investors had to collect rental income data, MLS, expenses like taxes, occupancy rates, HOA fees and the sale prices of nearby homes. Then they had to put in on a spreadsheet to identify the potential value of that property. But now, they can do it in a few simple steps.

While data has been a manipulative factor for every industry, real estate has been slow in catching up to it. So by introducing the data and its uses in identifying properties values may lead investors to think about real estate investments.

Short-Term Rental 

Apps like VRBO and Airbnb are continuing to grow. People are getting into the apps and finding their place for a short amount of time. These Short-term Rentals are a good way to bring new investors to the table. Real Estate experts are really supporting these business model changes in the industry. And why shouldn’t they?This way, property owners can get the most out of their assets for as long as they want. And seeing the growth of VRBO and Airbnb, we are sure that new apps are heading this direction.

Untapped Potential

The rapid and prominent success of residential-driven apps shows how much the industry can thrive if only it leverages technology to open up the real estate market to new investors and consumers.
A recent report by Federal Reserve indicates that real estate is undoubtedly the biggest asset for the US, coming in around $40 Trillion. The potential for the entrepreneurs to achieve financial freedom just by tapping into this market is enormous.

Here, the key is leveraging tech in a way that can assist them to consider all the facts involved in getting a real estate property so that they can easily avoid purchasing any property that doesn’t profit them. Besides, the real estate industry needs to continue driving technological innovation that opens up information and access to the commercial investment properties.

If the real estate industry could do this, investors will be more interested in real estate and the market will grow exponentially.

For more info, please visit: Charles K Carillo

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